This project was created for my Advertising and Public Relations class, where I chose Operation Breakthrough as my client and focused on strengthening an area of their organization that needed support. After researching their current communication efforts, I noticed their social media presence wasn’t being used to its full potential. To help bridge that gap, I developed strategies to enhance their content, coordinated an event to boost engagement within the community, and designed mockups to show how these ideas could be executed. This project allowed me to combine creativity, strategy, and hands-on planning to support a meaningful organization.